MOST POPULAR QUESTION:
Why should I pay to advertise in a magazine, when I can utilize free social sites?
Street Motivation have seen social sites such as MySpace come and go, and yet magazine advertising is the most powerful medium for increasing purchase intent over both television and the Internet. Magazines offer a more personal relationship with subscribers than social sites, although social sites are more popular to those that own a computer, what about those that don’t? Street Motivation reaches those individuals that may not have that access. Statistics have shown that you will spend over 50% of your life time waiting, so whether you waiting in line, waiting to get your car fixed, waiting at the Doctor’s office or even waiting to get your hair done, magazines have proven longevity before there was a Street Motivation and will continue to remain strong in advertising for years to come.
